“The Industry’s Best Faculty!”

Elaine Kleinschmidt, EVP, Strategy & Experience Design

Elaine Kleinschmidt

EVP, Strategy & Experience Design, WD Partners

Elaine is a curious and results-driven creative executive with 20+ years of experience across both agency- and client-side, scaling powerful retail and consumer goods brands to meet the ever-changing demands of multi-channel connectivity. Elaine brings expert oversight and point of view to envisioning integrated brand experiences strategies that leverage the full potential of a brands’ ecosystem.

Having strategized, implemented and measured integrated brand experiences over two decades across a variety of brands, Elaine is particularly skilled at recognizing trends, directing a vision, and mobilizing partnerships to lead transformation and drive results. Working with powerhouse brands like Under Armour, Target and Victoria’s Secret, brings broad perspective and integrated insight into transformative programs and initiatives for the brands she serves.

As Executive Vice President of Strategy & Experience Design at WD Partners, Elaine provides executive leadership over strategy, insights and customer experience design — agnostic of place, space, time or channel. She leads multi-disciplinary teams across brand, strategy, communications, experience design, and operations to partner with brands to envision the future and deliver value to customers and shareholders alike.